There is no official definition for Beneful Dog-food, it wasn’t name for a contest or a pool of workers, Purina just incorporated the name of beneficial to name it’s dog food.
Beneful means that it’s a beneficial food for your dog. The trend in the dog food industry began to focus on real meat as the first ingredient and that’s exactly what Beneful does. In order to keep up with customer request Purina also eliminated all added sugar. Beneful also changed the texture to some soft and some crunchy pieces making it more enjoyable for that lovable member of your household. To make this texture possible, Purina uses U.S.-sourced glycerin, this is also used in many human foods, it lets the soft kibbles remain soft and allows the hard kibbles to stay hard. Click here to watch video.
Lastly, Purina’s quality control and safety protocols are the “gold standard” for the Pet food industry.